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	<title>Comments on: TiVo Raises Rates.  What Are They Thinking?</title>
	<atom:link href="http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/</link>
	<description>An Unofficial Blog dedicated to TiVo News, Information &#38; Commentary.  One of CNET News.com&#039;s Top 100 Blogs.</description>
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		<title>By: TiVo Blog &#187; What To Get Your TiVo Geek For Christmas</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-157033</link>
		<dc:creator>TiVo Blog &#187; What To Get Your TiVo Geek For Christmas</dc:creator>
		<pubDate>Thu, 03 Apr 2008 19:45:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-157033</guid>
		<description>[...] a post that I put together prior to TiVo announcing their new pricing structure. I thought I&#8217;d publish it even though I am taking a [...]</description>
		<content:encoded><![CDATA[<p>[...] a post that I put together prior to TiVo announcing their new pricing structure. I thought I&#8217;d publish it even though I am taking a [...]</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-41610</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Mon, 04 Dec 2006 22:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-41610</guid>
		<description>$19.95 isn&#039;t the only option.  There are two other monthly options and three pre-paid options.

The one-year commitment requirement isn&#039;t new.  That&#039;s been in place since early 2006 for all new activations.</description>
		<content:encoded><![CDATA[<p>$19.95 isn&#8217;t the only option.  There are two other monthly options and three pre-paid options.</p>
<p>The one-year commitment requirement isn&#8217;t new.  That&#8217;s been in place since early 2006 for all new activations.</p>
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		<title>By: Aaron</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-41584</link>
		<dc:creator>Aaron</dc:creator>
		<pubDate>Mon, 04 Dec 2006 18:51:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-41584</guid>
		<description>I was just about to resubscribe to Tivo when I discovered the new pricing structure. I have already given back my cable DVR and had hooked up my old Tivo again. When I went to reactivate it last night and saw the new pricing, I said forget it. $20 a month??? Are they nuts? And now they&#039;re requiring an annual contract with a $200 early termination fee?

Tivo just majorly shot themselves in the foot. Bye bye, Tivo.</description>
		<content:encoded><![CDATA[<p>I was just about to resubscribe to Tivo when I discovered the new pricing structure. I have already given back my cable DVR and had hooked up my old Tivo again. When I went to reactivate it last night and saw the new pricing, I said forget it. $20 a month??? Are they nuts? And now they&#8217;re requiring an annual contract with a $200 early termination fee?</p>
<p>Tivo just majorly shot themselves in the foot. Bye bye, Tivo.</p>
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		<title>By: Roy</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-40525</link>
		<dc:creator>Roy</dc:creator>
		<pubDate>Sun, 26 Nov 2006 01:20:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-40525</guid>
		<description>I have two Tivos and just got another TV.  I love Tivo but I have to say that I do not like this price structure at all.  I am building a PC DVR this week.  That technology has gotten a whole lot better and thought I&#039;d give it a shot.  Not a good move Tivo.</description>
		<content:encoded><![CDATA[<p>I have two Tivos and just got another TV.  I love Tivo but I have to say that I do not like this price structure at all.  I am building a PC DVR this week.  That technology has gotten a whole lot better and thought I&#8217;d give it a shot.  Not a good move Tivo.</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-39277</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Tue, 14 Nov 2006 23:00:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-39277</guid>
		<description>John,

There hasn&#039;t been a &#039;month to month&#039; for a long time now.  The last time they revised pricing, when lifetime was dropped, they added the requirement that *ALL* activations had a minimum of 1-year commitment.  Even used boxes.  That is not a new requirement with this new pricing structure.  Requiring the minimum of one year didn&#039;t sink them then either.

So the difference is $12.95 with three years vs $12.95 with one year.  Obviously that&#039;s a difference, my opinion is - Big Freakin&#039; Deal.  Most people use their TiVo for three or more years.  And you&#039;re not stuck with the same box anyway, since you can swap boxes and maintain the commitment.  It is hardly an earth-shaking change.  Especially when the acquisition cost has dropped and you&#039;ll pay less now than before over the life of the contract.

On top of that, it isn&#039;t the only option.  Pre-paid is always a better deal for anyone who can pay the money up front.  So for those people who&#039;s big complaint is they&#039;d rather pay more upfront instead - go ahead and do it, pay it all upfront.

And if you insist on going monthly, you can always go 2-years and pay $14.95/month.  A whopping $48 more over 2-years.  I just can&#039;t muster a lot of indignity over that.  On top of that, in all but one 2-year contract, the total cost is lower than before even with the higher monthly fee.

For those who just can&#039;t commit to more than one year, most of them are looking at paying up to $15 more over that year.  Cry me a river.  Less up front, more per month.  It balances out - and that&#039;s exactly the pricing structure TiVo has found makes more buyers decide to go TiVo.

Fixating on the monthly price is myopic.  There is a total cost of ownership, and in most cases that TCO has gone *down*, even with higher monthly rates.  In the cases where it has gone up, most of the increases are small (no more than $18), with just a couple of larger increases.

You can&#039;t argue with math, and I already posted the pricing tables showing the changes for 30 different product permutations.  Yes, the monthly rate has gone up for those who commit to only one or two years.  No kidding, thanks for telling me or I never would&#039;ve notice.  But harping on that one data point is missing the forest for the trees.

As for the S3, who said anything about feeling sorry for TiVo?  As for the &#039;if so&#039;, that&#039;s obvious.  See, when you get a DVR from the cable company, or satellite vendor, you&#039;re getting a subsidized box.  The basic cable, or satellite, fee *already* has hardware fees bundled in the the cost.  Since all digital cable, and satellite, services require hardware, be it a DVR or plain STB, the vendors just bundle the basic hardware costs into the subscription fee.  So when you pay the additional DVR fee you&#039;re paying a differential to offset the increased cost of the DVR box compared to the standard STB, as well as extra for the &#039;privilege&#039; of using a premium service.  

Cable and satellite companies amortize the costs of the hardware over a period of several years.  They don&#039;t make money on a box until it has been in the field long enough to pay back the acquisition costs.  Note that most cable companies have substantial penalty fees if you fail to return their box when you drop their service - cable DVR fees can be $500-$800.  That&#039;s to cover the loss of the box and future revenue that would&#039;ve gone toward paying down the acquisition costs.

They don&#039;t need a contract because you either give them back their box, which they then rent to someone else and continue to make money, or you pay them for it, so they don&#039;t lose anything.  Either way you&#039;re on the hook for the value of the box.  And most cable boxes are kept in the field past the time they&#039;ve paid for themselves, after that the bundled hardware fees go to profit.</description>
		<content:encoded><![CDATA[<p>John,</p>
<p>There hasn&#8217;t been a &#8216;month to month&#8217; for a long time now.  The last time they revised pricing, when lifetime was dropped, they added the requirement that *ALL* activations had a minimum of 1-year commitment.  Even used boxes.  That is not a new requirement with this new pricing structure.  Requiring the minimum of one year didn&#8217;t sink them then either.</p>
<p>So the difference is $12.95 with three years vs $12.95 with one year.  Obviously that&#8217;s a difference, my opinion is &#8211; Big Freakin&#8217; Deal.  Most people use their TiVo for three or more years.  And you&#8217;re not stuck with the same box anyway, since you can swap boxes and maintain the commitment.  It is hardly an earth-shaking change.  Especially when the acquisition cost has dropped and you&#8217;ll pay less now than before over the life of the contract.</p>
<p>On top of that, it isn&#8217;t the only option.  Pre-paid is always a better deal for anyone who can pay the money up front.  So for those people who&#8217;s big complaint is they&#8217;d rather pay more upfront instead &#8211; go ahead and do it, pay it all upfront.</p>
<p>And if you insist on going monthly, you can always go 2-years and pay $14.95/month.  A whopping $48 more over 2-years.  I just can&#8217;t muster a lot of indignity over that.  On top of that, in all but one 2-year contract, the total cost is lower than before even with the higher monthly fee.</p>
<p>For those who just can&#8217;t commit to more than one year, most of them are looking at paying up to $15 more over that year.  Cry me a river.  Less up front, more per month.  It balances out &#8211; and that&#8217;s exactly the pricing structure TiVo has found makes more buyers decide to go TiVo.</p>
<p>Fixating on the monthly price is myopic.  There is a total cost of ownership, and in most cases that TCO has gone *down*, even with higher monthly rates.  In the cases where it has gone up, most of the increases are small (no more than $18), with just a couple of larger increases.</p>
<p>You can&#8217;t argue with math, and I already posted the pricing tables showing the changes for 30 different product permutations.  Yes, the monthly rate has gone up for those who commit to only one or two years.  No kidding, thanks for telling me or I never would&#8217;ve notice.  But harping on that one data point is missing the forest for the trees.</p>
<p>As for the S3, who said anything about feeling sorry for TiVo?  As for the &#8216;if so&#8217;, that&#8217;s obvious.  See, when you get a DVR from the cable company, or satellite vendor, you&#8217;re getting a subsidized box.  The basic cable, or satellite, fee *already* has hardware fees bundled in the the cost.  Since all digital cable, and satellite, services require hardware, be it a DVR or plain STB, the vendors just bundle the basic hardware costs into the subscription fee.  So when you pay the additional DVR fee you&#8217;re paying a differential to offset the increased cost of the DVR box compared to the standard STB, as well as extra for the &#8216;privilege&#8217; of using a premium service.  </p>
<p>Cable and satellite companies amortize the costs of the hardware over a period of several years.  They don&#8217;t make money on a box until it has been in the field long enough to pay back the acquisition costs.  Note that most cable companies have substantial penalty fees if you fail to return their box when you drop their service &#8211; cable DVR fees can be $500-$800.  That&#8217;s to cover the loss of the box and future revenue that would&#8217;ve gone toward paying down the acquisition costs.</p>
<p>They don&#8217;t need a contract because you either give them back their box, which they then rent to someone else and continue to make money, or you pay them for it, so they don&#8217;t lose anything.  Either way you&#8217;re on the hook for the value of the box.  And most cable boxes are kept in the field past the time they&#8217;ve paid for themselves, after that the bundled hardware fees go to profit.</p>
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		<title>By: John</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-39152</link>
		<dc:creator>John</dc:creator>
		<pubDate>Mon, 13 Nov 2006 22:22:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-39152</guid>
		<description>I think it&#039;s pretty obvious that everyone here understands the difference between $12.95/mo with NO CONTRACT and $12.95/mo with a THREE (3) YEAR CONTRACT, except Megazone!  Even the $19.95/mo is not month-to-month, you still have to sign a ONE YEAR CONTRACT!!!  I&#039;m sorry but not even MZ can spin this one!

And you also won&#039;t get me to feel bad for TiVo because of the hardware and component costs associated with producing the Series 3.  If so, please tell me how the Comcast DVR with dual tuners, a 120 GB hard drive and HD recording capabilities can be offered at just $9.95/mo with no up-front charges for the box and NO CONTRACT?!?!?

I can&#039;t wait to receive my Comcast DVR to see just how badly this product really &quot;sucks&quot;...</description>
		<content:encoded><![CDATA[<p>I think it&#8217;s pretty obvious that everyone here understands the difference between $12.95/mo with NO CONTRACT and $12.95/mo with a THREE (3) YEAR CONTRACT, except Megazone!  Even the $19.95/mo is not month-to-month, you still have to sign a ONE YEAR CONTRACT!!!  I&#8217;m sorry but not even MZ can spin this one!</p>
<p>And you also won&#8217;t get me to feel bad for TiVo because of the hardware and component costs associated with producing the Series 3.  If so, please tell me how the Comcast DVR with dual tuners, a 120 GB hard drive and HD recording capabilities can be offered at just $9.95/mo with no up-front charges for the box and NO CONTRACT?!?!?</p>
<p>I can&#8217;t wait to receive my Comcast DVR to see just how badly this product really &#8220;sucks&#8221;&#8230;</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-39124</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 13 Nov 2006 19:04:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-39124</guid>
		<description>David,
&lt;blockquote&gt;Are you actually doing the math before you post?&lt;/blockquote&gt;

Yes I did.  I understand that TiVo has lowered the rates on several of their plans however, the thing I&#039;m not happy with is the fact that the $12.95/month plan went up to $19.95 unless you sign up for three years.  &lt;b&gt;Three years is a long time&lt;/b&gt;.  I personally like paying some money upfront for the TiVo and then paying a reasonable monthly fee.</description>
		<content:encoded><![CDATA[<p>David,</p>
<blockquote><p>Are you actually doing the math before you post?</p></blockquote>
<p>Yes I did.  I understand that TiVo has lowered the rates on several of their plans however, the thing I&#8217;m not happy with is the fact that the $12.95/month plan went up to $19.95 unless you sign up for three years.  <b>Three years is a long time</b>.  I personally like paying some money upfront for the TiVo and then paying a reasonable monthly fee.</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-39121</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 13 Nov 2006 19:01:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-39121</guid>
		<description>Bud,
&lt;blockquote&gt;The interface is not THAT good.&lt;/blockquote&gt;
TiVo&#039;s interface is a lot better then the competition.  The only other DVR that I&#039;ve seen with a decent interface is MCE.  Other then that, all the cable company DVRs I&#039;ve seen really suck.</description>
		<content:encoded><![CDATA[<p>Bud,</p>
<blockquote><p>The interface is not THAT good.</p></blockquote>
<p>TiVo&#8217;s interface is a lot better then the competition.  The only other DVR that I&#8217;ve seen with a decent interface is MCE.  Other then that, all the cable company DVRs I&#8217;ve seen really suck.</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-39120</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 13 Nov 2006 18:59:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-39120</guid>
		<description>&lt;blockquote&gt;Looks like I am sticking to my DVR. I hadn’t heard about this until I stumbled on here tonight and now I am glad I never switched from my DVR to Tivo.&lt;/blockquote&gt;
You can still get a TiVo at a reasonable monthly rate but you need to sign up for the three year plan in order to get it.  In my opinion, three years is just too long.  I love TiVo but this new pricing structure has really ticked me off...</description>
		<content:encoded><![CDATA[<blockquote><p>Looks like I am sticking to my DVR. I hadn’t heard about this until I stumbled on here tonight and now I am glad I never switched from my DVR to Tivo.</p></blockquote>
<p>You can still get a TiVo at a reasonable monthly rate but you need to sign up for the three year plan in order to get it.  In my opinion, three years is just too long.  I love TiVo but this new pricing structure has really ticked me off&#8230;</p>
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		<title>By: sports fan</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-38586</link>
		<dc:creator>sports fan</dc:creator>
		<pubDate>Sat, 11 Nov 2006 03:43:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-38586</guid>
		<description>Looks like I am sticking to my DVR. I hadn&#039;t heard about this until I stumbled on here tonight and now I am glad I never switched from my DVR to Tivo.</description>
		<content:encoded><![CDATA[<p>Looks like I am sticking to my DVR. I hadn&#8217;t heard about this until I stumbled on here tonight and now I am glad I never switched from my DVR to Tivo.</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-37928</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Tue, 07 Nov 2006 00:18:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37928</guid>
		<description>Cool, thanks Alex.</description>
		<content:encoded><![CDATA[<p>Cool, thanks Alex.</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-37926</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 06 Nov 2006 23:56:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37926</guid>
		<description>&lt;blockquote&gt;Check your spam box - my comment at Zatz ended up in his spam folder. Something in WordPress didn’t like what I said.&lt;/blockquote&gt;
I found it thanks :).</description>
		<content:encoded><![CDATA[<blockquote><p>Check your spam box &#8211; my comment at Zatz ended up in his spam folder. Something in WordPress didn’t like what I said.</p></blockquote>
<p>I found it thanks <img src='http://www.tivoblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> .</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-37921</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Mon, 06 Nov 2006 22:59:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37921</guid>
		<description>Bud - Seriously, check the breakdown: http://community.livejournal.com/tivolovers/372027.html

There are really only two noticable increases, both on one-year monthly plans.  The other one-year plans had increases of $15 or less, that&#039;s it.  All the other plans, 2- or 3-years, dropped in price - save for one 2-year plan with a small increase.  Even if you don&#039;t like a 3-year commitment, most TiVo owners use their box for at least two years.  In fact, you can get 3-years pre-paid for less than 2-years monthly, if you have the money to buy up front, buy the three years.  If you decide to upgrade in two years you can sell it with a year of service left.</description>
		<content:encoded><![CDATA[<p>Bud &#8211; Seriously, check the breakdown: <a href="http://community.livejournal.com/tivolovers/372027.html" rel="nofollow">http://community.livejournal.com/tivolovers/372027.html</a></p>
<p>There are really only two noticable increases, both on one-year monthly plans.  The other one-year plans had increases of $15 or less, that&#8217;s it.  All the other plans, 2- or 3-years, dropped in price &#8211; save for one 2-year plan with a small increase.  Even if you don&#8217;t like a 3-year commitment, most TiVo owners use their box for at least two years.  In fact, you can get 3-years pre-paid for less than 2-years monthly, if you have the money to buy up front, buy the three years.  If you decide to upgrade in two years you can sell it with a year of service left.</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-37917</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Mon, 06 Nov 2006 22:52:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37917</guid>
		<description>Alex - I didn&#039;t save the comment from last night after I tried posting it.

Check your spam box - my comment at Zatz ended up in his spam folder.  Something in WordPress didn&#039;t like what I said.

And, DAMMIT, the long comment I just made to you and John got eaten too.  I may be able to recover it if I go &#039;back&#039; in Firefox.

I bet that is in the spam folder too.</description>
		<content:encoded><![CDATA[<p>Alex &#8211; I didn&#8217;t save the comment from last night after I tried posting it.</p>
<p>Check your spam box &#8211; my comment at Zatz ended up in his spam folder.  Something in WordPress didn&#8217;t like what I said.</p>
<p>And, DAMMIT, the long comment I just made to you and John got eaten too.  I may be able to recover it if I go &#8216;back&#8217; in Firefox.</p>
<p>I bet that is in the spam folder too.</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-2/#comment-37916</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Mon, 06 Nov 2006 22:50:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37916</guid>
		<description>Alex &amp; John - look at the math.  All of the three year plans are signficant price reductions.

All but one of the two year plans are *also* price reductions.  And that one exception is an $18 increase spread over 2 years.  Hardly a crippling increase.

None of the S2 bundles went up in cost.  Pre-paid 1-year S2DT bundles went up $15, again, hardly a major increase.  The monthly 1-year S2DT plans went up $40, effectively.  That&#039;s one of two notable increases.  Personally I hardly think a 2-year commitment is a stretch, and those dropped $30 for pre-paid and $56 for monthly.  Three years dropped $80 and $104 ($130 and $154 with the current special).

For service-only pre-paid, with the new rebates, the non-540 boxes are $13.60 more for a 1-year plan.  All the other pre-paid plans dropped.  Again, $13.60 is hardly a major increase.

For monthly plans, the non-540s went up $54 for one year.  That is the largest increase and the only other one I consider notable.  The 540s went up $14 for 1-year, negligible.  The non-540s went up $18 for two-years.

I realize the rebates can go away, the current rebates are good through Dec. 31st.  But TiVo has almost perpetually had some rebate in effect.  There have been periods without a rebate, but the rebates keep coming back.  I expect there will be another rebate post-holiday season.  And, longer term, TiVo has said they&#039;re working with their retail partners to sell the same TiVo.com style bundles via retail, so the who dichotomy between online and retail, and the necessity for rebates to level the field, should go away in time.

As for who wants to commit for 3-years.  How many TiVo owners have used their box for 3 or more years?  If long term commitments are so bad, why did people bitch about lifetime going away?  Note that, save for one small increase, the 2-year plans also dropped in cost.  So you can take 2 years if 3 is too scary.  Though a 3-year pre-paid plan can cost less than a 2-year monthly plan, so if you have the money, it is still a better deal.  And you can sell the box in 2 years with residual value if you want, and still be ahead of the curve.

Also, TiVo has, in the past, allowed users to buy newer hardware and transition a server contract to that box to continue the commitment.  I don&#039;t know if that&#039;s official policy, of just nice CSRs, but people have done it.</description>
		<content:encoded><![CDATA[<p>Alex &amp; John &#8211; look at the math.  All of the three year plans are signficant price reductions.</p>
<p>All but one of the two year plans are *also* price reductions.  And that one exception is an $18 increase spread over 2 years.  Hardly a crippling increase.</p>
<p>None of the S2 bundles went up in cost.  Pre-paid 1-year S2DT bundles went up $15, again, hardly a major increase.  The monthly 1-year S2DT plans went up $40, effectively.  That&#8217;s one of two notable increases.  Personally I hardly think a 2-year commitment is a stretch, and those dropped $30 for pre-paid and $56 for monthly.  Three years dropped $80 and $104 ($130 and $154 with the current special).</p>
<p>For service-only pre-paid, with the new rebates, the non-540 boxes are $13.60 more for a 1-year plan.  All the other pre-paid plans dropped.  Again, $13.60 is hardly a major increase.</p>
<p>For monthly plans, the non-540s went up $54 for one year.  That is the largest increase and the only other one I consider notable.  The 540s went up $14 for 1-year, negligible.  The non-540s went up $18 for two-years.</p>
<p>I realize the rebates can go away, the current rebates are good through Dec. 31st.  But TiVo has almost perpetually had some rebate in effect.  There have been periods without a rebate, but the rebates keep coming back.  I expect there will be another rebate post-holiday season.  And, longer term, TiVo has said they&#8217;re working with their retail partners to sell the same TiVo.com style bundles via retail, so the who dichotomy between online and retail, and the necessity for rebates to level the field, should go away in time.</p>
<p>As for who wants to commit for 3-years.  How many TiVo owners have used their box for 3 or more years?  If long term commitments are so bad, why did people bitch about lifetime going away?  Note that, save for one small increase, the 2-year plans also dropped in cost.  So you can take 2 years if 3 is too scary.  Though a 3-year pre-paid plan can cost less than a 2-year monthly plan, so if you have the money, it is still a better deal.  And you can sell the box in 2 years with residual value if you want, and still be ahead of the curve.</p>
<p>Also, TiVo has, in the past, allowed users to buy newer hardware and transition a server contract to that box to continue the commitment.  I don&#8217;t know if that&#8217;s official policy, of just nice CSRs, but people have done it.</p>
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		<title>By: Bud</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37864</link>
		<dc:creator>Bud</dc:creator>
		<pubDate>Mon, 06 Nov 2006 15:21:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37864</guid>
		<description>Damn, now I need to come up with a new idea for a x-mas present. My wife thought it would be easy this year.  The interface is not THAT good.  Does anyone see any similarities between this and what AOL, MSN and Earthlink did with dial-up a few years ago?</description>
		<content:encoded><![CDATA[<p>Damn, now I need to come up with a new idea for a x-mas present. My wife thought it would be easy this year.  The interface is not THAT good.  Does anyone see any similarities between this and what AOL, MSN and Earthlink did with dial-up a few years ago?</p>
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		<title>By: John</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37854</link>
		<dc:creator>John</dc:creator>
		<pubDate>Mon, 06 Nov 2006 14:49:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37854</guid>
		<description>Exactly Alex!  Who wants to commit to any technology for 3 years?!?!?  Maybe the TiVo diehards like MZ would love to get locked in for years but let&#039;s please put these significant price &quot;reductions&quot; in perspective!  How anyone could view this change as positive for TiVo subscribers just blows my mind!</description>
		<content:encoded><![CDATA[<p>Exactly Alex!  Who wants to commit to any technology for 3 years?!?!?  Maybe the TiVo diehards like MZ would love to get locked in for years but let&#8217;s please put these significant price &#8220;reductions&#8221; in perspective!  How anyone could view this change as positive for TiVo subscribers just blows my mind!</p>
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		<title>By: Tim P.</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37841</link>
		<dc:creator>Tim P.</dc:creator>
		<pubDate>Mon, 06 Nov 2006 13:36:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37841</guid>
		<description>I&#039;m glad I just switched to DirecTV and picked up an HR20.  It was a hell of a lot cheaper than a Series 3, and is only an extra $5 a month.  I do miss the Tivo interface, but not that much.</description>
		<content:encoded><![CDATA[<p>I&#8217;m glad I just switched to DirecTV and picked up an HR20.  It was a hell of a lot cheaper than a Series 3, and is only an extra $5 a month.  I do miss the Tivo interface, but not that much.</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37836</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 06 Nov 2006 13:12:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37836</guid>
		<description>&lt;blockquote&gt;Are you actually doing the math before you post?

I actually cancelled an order I made last night (on the old pricing structure) only to re-order today on the new prices.

By giving up an 80-hour, dual-recording box for $30 and instead paying $70 for it today, I get 3 year’s of service at $12.95 instead of $16.95.

You’re welcome to double-check my calculations, but I would say that saves me about $105. 
&lt;/blockquote&gt;
True but you had to sign up for a three year commitment.  With the way technology works, who wants to commit to anything for three years!  Also, couldn&#039;t you have gotten $12.95/month if you had bought your TiVo from any of the brick and mortar stores such as BestBuy?  The thing that irritates me about these new plans is that you need to sign up for 3 years in order to get the lower rate.  Like I said before, who&#039;s going to want to do that. What if the TiVo dies within three years?</description>
		<content:encoded><![CDATA[<blockquote><p>Are you actually doing the math before you post?</p>
<p>I actually cancelled an order I made last night (on the old pricing structure) only to re-order today on the new prices.</p>
<p>By giving up an 80-hour, dual-recording box for $30 and instead paying $70 for it today, I get 3 year’s of service at $12.95 instead of $16.95.</p>
<p>You’re welcome to double-check my calculations, but I would say that saves me about $105.
</p></blockquote>
<p>True but you had to sign up for a three year commitment.  With the way technology works, who wants to commit to anything for three years!  Also, couldn&#8217;t you have gotten $12.95/month if you had bought your TiVo from any of the brick and mortar stores such as BestBuy?  The thing that irritates me about these new plans is that you need to sign up for 3 years in order to get the lower rate.  Like I said before, who&#8217;s going to want to do that. What if the TiVo dies within three years?</p>
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		<title>By: Alex</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37835</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Mon, 06 Nov 2006 13:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37835</guid>
		<description>MegaZone,
I don&#039;t have anything in my moderation queue.  Try resubmitting your comment or send it to me via my feedback form.</description>
		<content:encoded><![CDATA[<p>MegaZone,<br />
I don&#8217;t have anything in my moderation queue.  Try resubmitting your comment or send it to me via my feedback form.</p>
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		<title>By: MegaZone</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37815</link>
		<dc:creator>MegaZone</dc:creator>
		<pubDate>Mon, 06 Nov 2006 06:35:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37815</guid>
		<description>John - I replied, but WordPress is blocking it because it thinks it is spam.  Probably because I used prices or something.  Alex will have to approve it.

For a lengthier reply, see my post in TivoLovers.  Short version - out of 30 combinations, 21 *DROPPED* in price, up to $154.  One remained the same.  Five went up in price a little bit, $18 or less.  And three went up noticeably - two $40, one $54.  All but one increase are 1-year deals, the other is $18 over two years.

So yeah, I think this is a good change overall - mostly *significant* price REDUCTIONS, a couple of noticeable increases, and some negligible increases.

Just do the math.</description>
		<content:encoded><![CDATA[<p>John &#8211; I replied, but WordPress is blocking it because it thinks it is spam.  Probably because I used prices or something.  Alex will have to approve it.</p>
<p>For a lengthier reply, see my post in TivoLovers.  Short version &#8211; out of 30 combinations, 21 *DROPPED* in price, up to $154.  One remained the same.  Five went up in price a little bit, $18 or less.  And three went up noticeably &#8211; two $40, one $54.  All but one increase are 1-year deals, the other is $18 over two years.</p>
<p>So yeah, I think this is a good change overall &#8211; mostly *significant* price REDUCTIONS, a couple of noticeable increases, and some negligible increases.</p>
<p>Just do the math.</p>
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		<title>By: Nicholas</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37812</link>
		<dc:creator>Nicholas</dc:creator>
		<pubDate>Mon, 06 Nov 2006 05:12:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37812</guid>
		<description>I&#039;ve been done with TiVo for a while.

They need to partner with some cable companies, or just close up shop.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve been done with TiVo for a while.</p>
<p>They need to partner with some cable companies, or just close up shop.</p>
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		<title>By: magin</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37809</link>
		<dc:creator>magin</dc:creator>
		<pubDate>Mon, 06 Nov 2006 04:56:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37809</guid>
		<description>Isn&#039;t the Multi-Service Discount designed to keep existing customers happy, and encourage us to remain loyal?  Now I&#039;m going to have to give a bit more thought to whether or not I&#039;m going to pick up a second TiVo box for my house.  Before this news, the decision had already been made.  Now, there&#039;s a good chance that TiVo has lost a sale.</description>
		<content:encoded><![CDATA[<p>Isn&#8217;t the Multi-Service Discount designed to keep existing customers happy, and encourage us to remain loyal?  Now I&#8217;m going to have to give a bit more thought to whether or not I&#8217;m going to pick up a second TiVo box for my house.  Before this news, the decision had already been made.  Now, there&#8217;s a good chance that TiVo has lost a sale.</p>
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		<title>By: RS</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37807</link>
		<dc:creator>RS</dc:creator>
		<pubDate>Mon, 06 Nov 2006 04:42:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37807</guid>
		<description>They must be crazy...why would anybody get a new TiVo box instead of just a DVR from their cable company? I love my TiVo, but I could never justify getting a new one if this one breaks. I also have a Cablevision DVR and while my TiVo is better, it isn&#039;t that much better. Especially with how slow all operations are now with TiVo, I wouldn&#039;t pay anything for their service. 

When I got my TiVo, I got the lifetime subscription plan and that ended up being a pretty good deal. I am really glad that I went with that now. 

They really need to rethink this...if anything, they need to make themselves cheaper than other DVRs. There is currently very little reason to get a TiVo now.</description>
		<content:encoded><![CDATA[<p>They must be crazy&#8230;why would anybody get a new TiVo box instead of just a DVR from their cable company? I love my TiVo, but I could never justify getting a new one if this one breaks. I also have a Cablevision DVR and while my TiVo is better, it isn&#8217;t that much better. Especially with how slow all operations are now with TiVo, I wouldn&#8217;t pay anything for their service. </p>
<p>When I got my TiVo, I got the lifetime subscription plan and that ended up being a pretty good deal. I am really glad that I went with that now. </p>
<p>They really need to rethink this&#8230;if anything, they need to make themselves cheaper than other DVRs. There is currently very little reason to get a TiVo now.</p>
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		<title>By: David</title>
		<link>http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/comment-page-1/#comment-37801</link>
		<dc:creator>David</dc:creator>
		<pubDate>Mon, 06 Nov 2006 03:52:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.tivoblog.com/archives/2006/11/05/tivo-raises-rates-what-are-they-thinking/#comment-37801</guid>
		<description>Are you actually doing the math before you post?

I actually cancelled an order I made last night (on the old pricing structure) only to re-order today on the new prices.

By giving up an 80-hour, dual-recording box for $30 and instead paying $70 for it today, I get 3 year&#039;s of service at $12.95 instead of $16.95.

You&#039;re welcome to double-check my calculations, but I would say that saves me about $105.</description>
		<content:encoded><![CDATA[<p>Are you actually doing the math before you post?</p>
<p>I actually cancelled an order I made last night (on the old pricing structure) only to re-order today on the new prices.</p>
<p>By giving up an 80-hour, dual-recording box for $30 and instead paying $70 for it today, I get 3 year&#8217;s of service at $12.95 instead of $16.95.</p>
<p>You&#8217;re welcome to double-check my calculations, but I would say that saves me about $105.</p>
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