Earlier today, TiVo announced that they now offer a TiVo HD upgrade discount of up to $100.  The discount is only available to Series 1 and Series 2 customers who have owned their DVR for at least one year.  The amount of the discount is dependent upon how long you’ve owned your Series 1 or Series 2 DVR.  According to TiVoCommunity, you can get a $50 discount if you’ve own your DVR for 1 year.  A $100 discount is available if you’ve owned your S1 or S2 DVR for 3+ years!  Head on over to TiVo.com to see how much of a discount you’re entitled to.

Unfortunately, this discount only applies to new TiVo DVRs therefore, you won’t be able to apply this discount against a $199 refurbished TiVo HD.

NEW YORK (YouTube.com/AdAge) — Things have never been smooth between TiVo and advertising agencies since that company rose to fame by popularizing ad-zapping DVRs. But now TiVo has changed into a home entertainment utility with video content from more than a hundred sources and an ad sales department. But, as VP for Ad Sales and Content Services Tara Maitra explained at the recent Advertising 2.0 conference, the company still gets no respect in ad agency land.

According to Bloomberg, TiVo has been talking with Time Warner Cable about bringing their DVR service to Time Warner’s network.  Not a lot of details have been revealed however, this news makes a lot of sense considering the fact that TiVo recently won their long standing patent battle with EchoStar.  As the Bloomberg article points out, TiVo will more than likely use this decision to bolster their position in the living room.  Stay tuned for more info.  I think this is really going to get interesting!

TiVo is in talks to provide service through Time Warner Cable Inc., the second-largest U.S. cable-TV provider, Landel Hobbs, the New York-based pay-TV service’s chief operating officer, said on a June 11 conference call. TiVo already has deals with Comcast Corp. and DirecTV, the largest U.S. pay-TV companies.

TiVo declined to comment on its discussions with pay-TV companies, said Mike Boccio, an outside spokesman. Time Warner Cable, which has 13.1 million video customers, wouldn’t elaborate on Hobbs’s comments.

………..

TiVo “can go around to everyone and say, ‘You have to come to terms with us, we have already taken on Dish and our patents withstood,’” said Shaw, who has represented Intel Corp. and Samsung Electronics Co. “If there was an easy way around the patent, Dish would have already adopted one.

Originally spotted on ZNF’s Twitter feed.

Life sometimes gets in the way of blogging…..  Here’s a roundup of some of the news stories that I haven’t had a chance to cover.

• tv.com now allows you to schedule recordings on your TiVo DVR.  Joins Zap2it, Yahoo TV, TiVo.com, MeeVee & TVGuide.com as yet another website for scheduling recordings on your TiVo.  Thanks Dave!
• BusinessWeek: TiVo Wants to Be the Google of Television. How?

Today must be the day for TiVo HD giveaways!  Earlier today, @WeekInRewind announced that he’s doing a Twitter only TiVo HD giveaway.  To be entered in giveaway, all you have to do is follow @WeekInRewind on Twitter and also Tweet the following message:

Just entered the TiVo HD Giveaway contest. $299 value! Win by following @WeekinRewind and RETWEET often. http://xr.com/na9 He follows back!

Completes rules and additional information can be found here…

Being that tomorrow is Father’s Day, I thought I’d mention that TiVo.com is offering a chance to win a TiVo HD DVR along with 1 year of service.  Wouldn’t it be nice if you entered your Dad in this giveaway?  Head on over to TiVo’s website for complete rules and regulations…

You could be the lucky winner of a TiVo HD DVR and 12 months of TiVo service.* A TiVo HD DVR delivers millions of movies, TV shows, music videos and songs right to your TV, as well as the DVR features everyone loves, like record, pause, rewind, fast-forward, instant replay, and slow motion. Enter below and you just might get a chance to see what you’ve been missing.

weaKnees has been shipping 2 Terabyte TiVo DVRs for quite a while now however, earlier today they announced that they’re now shipping TiVo HD XLs with one internal 2TB drive.

OK – we’ve been selling some 2 TB TiVos for a while, but not like this one. This one has ALL of the storage inside the unit, and it’s all on one 2 TB drive.

I may be stating the obvious however, this device allows you to record a ton of content.  According to weaKnees’ screenshots, a 2TB drive provides 2777 hours worth of SD content or 318 hours of HD content!  Unfortunately, all of this recording space will cost you a lot of money.  At the time of this writing weaKnees is charging $999.99.

The size is about the same capacity-wise as our 2 TB units that come with one internal terabyte drive and one external terabyte drive. And, sorry to say, due to the cost of these 2 TB drives, it costs a bit more. But you can’t beat the advantages.

Looking for something to get your Father for Father’s day? How about a TiVo HD!

From now until Father’s Day, TiVo is offering a FREE wireless adapter along with a six month Netflix subscription to anybody who purchases a TiVo HD directly from TiVo’s website.

Buy a TiVo HD DVR and get a FREE Wireless Adapter along with a FREE 6 month subscription to Netflix

This special package will have Dads everywhere smiling with over $100 in added value

The new HD DVR and FREE wireless adapter will be delivered with an insert which will explain how to redeem the 6 months of free Netflix. This offer will include the Netflix 1 DVD at-a-time Unlimited Plan and immediate access to over 12,000 instant-streaming movies & TV episodes!

Netflix subscribers can also choose to apply the value of their offer to their existing Netflix subscription! Either way, it’s a win!

This offer is only available until Father’s Day.